360 Mapping: What It Is and Why Industries Love It
Do you know? Companies focus on customer experience right from their first step of interaction with customers. They try to provide the best possible experience to them by leveraging the state of art methods and technology. 360 Mapping is one such technology that businesses are relying on increasingly these days.
What is 360 Mapping?
360 Mapping is a technology of mapping a spherical field in the form of an image. It distributes the pixels uniformly so that the density of the pixel distribution is constant. Hence, irrespective of the direction of seating of the viewer, they can experience an unmatchable projection.
360 Mapping uses specialized and cutting-edge cameras and projectors to obtain high-precision pictures. Thus, when the audience watches the 360 mapping projection, they experience the best and immersive visuals.
Applications of 360 Mapping
360 Mapping recreates any surface digitally in a 360-view. Thus, it finds intensive applications in tourist buildings, corporate events, theatrics, maps and street views, event organization, travel and tourism, and many more.
Benefits of 360 Mapping for Industries
Technology makes it seamless for businesses to draw the attention of customers. 360 Mapping offers multiple benefits for industries:
Establishes the position
Customers love technology. Businesses must showcase themselves as tech-savvy. 360-mapping is the unbeatable technology designed for providing an immersive experience to customers.
Industries that use 360-mapping can offer the best experience to customers to narrate about their products and services. This technology helps them to explain their brand and product story seamlessly. Thus, 360 mapping puts the brands in front of customers at tech-savvy ones and establishes their position by retaining the competitive edge.
Provides immersive experience
The specialized technology and equipment used in 360 Mapping offer an immersive experience to the viewers. Unlike flat images and videos, users would see what they would experience about the product or the place in person. Thus, 360 Mapping helps industries to offer an immersive experience about their products.
Creates the first impression that lasts forever
Customers check for their desired products or services on Google. By leveraging 360 Mapping, businesses can catch the attention of customers in the first attempt.
A video made on 360 Mapping showcasing the services of a company is a game-changer in attracting customers towards the brand. It throws a real-time experience for them. They can zoom in and see the intricate details of the location that might otherwise not be possible with photographs and videos. Thus, industries that use 360 Mapping have higher chances of making their customers fall in love at first sight with the brand.
Affordable and best return on investment
In business, the return on investment is vital to assess success. 360 Mapping is a technology that offers contended return on investment for businesses. It increases the customer impression and thus enhances the rate of lead conversion. Hence, investing in 360 Mapping is one of the best ways to ensure return on investment for companies.
Suits various industries
One of the main advantages of 360 Mapping is that it suits many industries irrespective of their horizontals.
• If you are a travel and tourism company, it helps you display your destinations in an unbeatable way to customers.
• Implementing 360 Mapping in auditoriums, events, and theatrics provides a wholesome view for the viewers.
• The wedding industry is another example of businesses that can draw customers in a matchless way using 360 Mapping.
• Real estate companies have been using 360 Mapping to give their customers a 360 view of the floor plan and the community premises.
• Farm owners are implementing 360 Mapping to attract investors and customers by giving them a real-time view of their farms.
The new-gen marketing
As known popularly, a website is a 24×7 marketer for companies. Now, 360 Mapping is a new-gen marketing tool for industries to build trust and credibility with customers. It instills transparency as it showcases what the customer would experience in real-time. It dramatically increases customer trust and engagement.
Wrapping it up
360 Mapping offers a wholesome experience about a product for the customers. It is affordable and promises the best return on investment. The technology suits many industries and increases lead conversion and engagement. For all the lovable benefits it provides, no wonder that businesses are in love with 360 Mapping. The question is – are you leveraging 360 Mapping yet?