While discussing some of the emerging technologies in recent times, it’s crucial to talk about none other than 360 Mapping. It has redefined the projection and made it more interesting. The technology enables you to display a video on the surface of anything be it floors, water, runways, building, etc.

360-degree camera works on the principle of combining different images for creating a single image, which is a 360-degree image. Such image is common of late at various places. You can easily search them online. Besides, these images are trending on various social media platforms and tantalize the sense of people to a greater extent.

360 Mapping includes the ability to create a virtual display and also uses the shape of any surface to display the graphics realistically while giving a thrilling experience to the audience. Apart from entertainment, the technology witnessed its growing acceptance in different sectors – corporate is one of those.

How 360-degree Images can be Useful for Enterprises?

Businesses from different industries of late harness the potential advantages of 360 mappings while organizing any events for different purposes. With the help of this technology, enterprises can make their new product launch, exhibition, promotion, etc. successful.

The 360 Mapping makes it possible for organizations to help their workers in getting a completely immersive experience. No matter what kind of event they are organizing, they can make it quite memorable with the help of 360 Mapping technology.

Though you can’t capture the actual vibe of any concert by using this technology, the possibility of creating an immersive experience is its biggest advantage. And this is the reason why such technology is trending these days a lot. Enterprises nowadays frequently share different types of 360-degree images related to a corporate event to attract new people.

These images encourage people to click on them and gather more details about the company or events. Therefore, it also helps the company in brand building and ensures their long-term market existence.

Why Enterprises Prefer 360 Mapping for Important Events

Let’s discuss here certain genuine reasons why businesses prefer to use 360 Mapping for various corporate events, concerts, seminars, etc. that they organize.

1.  Create an Image of Tech-Savvy

Since 360 Mapping is a new technology, so using it for any event reflects that the organization has technology-forward thinking. Leveraging the latest technologies, on the other hand, creates a perception among people that organizations deliver advanced products. It also shows that your company keeps up with the latest technology trend.

2.  Keep Historical Record

Another reason why the majority of organizations prefer to use 360 mapping technology for organizing any event is that it helps them in keeping an exact historical record of any event. It helps them easily keep in mind every detail related to the event. And they don’t find any kind of difficulty if they need to recreate it again.

It also helps them in getting relieved with some great memories of events. It is indeed helpful when it comes to increasing team cohesion. This works amazingly to let your employees feel like valued members of your company.

3.  Create an Immersive Experience

360-degree videos are meant to crate your ordinary event into an extraordinary event. The most interesting thing about this technology is that it lets the audience feel like they are the real part of the event. To get the immersive experience, they just need to use virtual reality (VR) headset, including Occulus, Google Cardboard, or others. It helps them land in the world of joy and fun.

4.  Become a part of the Growing VR Market

Utilizing 360 Mapping to its fullest also helps any organization to become a part of the growing market size of VR video. Virtual technology is taking many industries by storm, apart from gaming industries.

On the other hand, a large number of software development companies and mobile manufacturers are also planning to launch their headsets. So, more and more people will attract to it. And enterprises that use this technology for marketing and promotion can witness great outcomes.